Broadcaster Yoo Jae-seok
Yoo Jae-seok, often referred to as the "Nation’s MC," is a leading figure in South Korea’s entertainment scene, drawing attention for both his impressive list of awards and his prolific career. He holds the record for the most grand prizes won—18 in total—from the country’s three major broadcasting networks and the Baeksang Arts Awards. He is also one of only two entertainers, alongside Kang Ho-dong, to achieve a grand slam in awards. Thanks to his widespread popularity, there has been much speculation surrounding his earnings and net worth. His reported appearance fees are approximately 15 million won per episode on terrestrial TV and about 25 million won per episode on cable and comprehensive channels.
However, details about his real estate holdings and vehicles remain largely undisclosed. Most of Yoo Jae-seok’s income comes from television appearances, and from 2006 to 2019, he is believed to have earned around 35 billion won from roughly 2,800 shows. In addition, with 64 advertisement deals under his belt, he reportedly made about 30.7 billion won in ad revenue, bringing his estimated total wealth to around 65.7 billion won. Beloved for his charisma and dedication, Yoo Jae-seok is expected to remain active and influential in the entertainment industry for years to come.
Actor Lee Byung-hun
Lee Byung-hun is widely regarded as one of South Korea’s top actors, praised for both his exceptional talent and striking looks. He made his debut in 1991 through the 14th KBS open recruitment and gained early fame as a youth icon, especially for his portrayal of the versatile college student Shin Beom-soo in the drama Tomorrow is Love. Over the years, he has continued to impress with his ability to fully embody each character he takes on, earning a reputation for having some of the finest acting skills in the country. His average fee for a film role reportedly exceeds 700 million won, bringing his estimated earnings from films to around 16.1 billion won.
He has appeared in 68 productions overall, including major dramas like Iris and Mr. Sunshine, for which he received substantial compensation. After factoring in profit sharing with his agency, his estimated drama earnings come to roughly 4.76 billion won. He also drew global attention with his appearance in the hit series Squid Game. On the personal front, he married actress Lee Min-jung in 2013, welcomed their first son in 2015, and recently announced they are expecting a second child eight years later. Both his professional achievements and family life continue to draw significant public interest.
Singer IU
IU continues to capture public attention with her wide-ranging talents in singing, songwriting, composing, and acting. As curiosity around her net worth grows, she has also earned the title of the entertainment industry's “angel of donations.” According to a media outlet’s ranking of Korea’s richest female celebrities, IU topped the list with an estimated fortune of 57.3 billion won—outpacing second-place Lee Hyo-ri by 6.4 billion won. A significant portion of IU’s earnings comes from drama roles and commercial endorsements. She has proven her acting abilities in popular series like Dream High, The Best Lee Soon-shin, Scarlet Heart Ryeo, My Mister, and Hotel Del Luna.
Her commercial appearance fees reportedly range between 500 million and 1 billion won per deal, with her advertising income—particularly from campaigns such as alcoholic beverages—estimated at around 40 billion won. Her revenue from music streaming and downloads alone is believed to exceed 12 billion won, and when concert earnings are included, her total assets are estimated to reach roughly 60 billion won. In recent years, IU has also gained attention for her smart real estate investments, having purchased a luxury villa in Cheongdam-dong, a studio in Gwacheon-si, and a countryside home with adjacent land in Yangpyeong-gun, where her family lives. These strategic moves have reinforced the public’s confidence in her financial acumen.
Broadcaster Eun Ji-won
Eun Ji-won made his debut in 1997 as the leader of the six-member dance group Sechs Kies, contributing to numerous hit songs during the group’s early success. After the group disbanded, he reinvented himself through variety shows, revealing a different and more playful side that captivated audiences. He first gained renewed popularity with appearances on Jeonpa Gyeonmunrok and Kang Ho-dong’s Match Made in Heaven, where he shed his tough, charismatic image and embraced a quirky, childlike persona—often referred to as "Eun-cho-ding"—that endeared him to fans.
Eun Ji-won continued to appear on hit shows such as 2 Days & 1 Night, Inkigayo, and New Journey to the West, maintaining strong public support. In 2020, he appeared on Problem Child in the Rooftop Room, where he attracted attention by sharing his unconventional financial habits. Known in the entertainment industry for his love of gaming, Eun surprised many with how much he spends on games, yet saves money elsewhere, allowing his bank account to steadily grow. His unorthodox approach to spending and saving became a talking point. Eun Ji-won’s evolving image continues to resonate with fans, and there's much anticipation for what he’ll do next.
Actor Kim Soo-hyun
Kim Soo-hyun has made a highly anticipated return in the tvN drama Queen of Tears, portraying Baek Hyun-woo, the son-in-law of a powerful conglomerate family and husband to Hong Hae-in, played by Kim Ji-won. His polished acting and striking visuals have once again captivated audiences. Alongside the drama's popularity, discussions about his appearance fees are generating buzz online. Kim Soo-hyun, who has previously topped celebrity income rankings, is reported to have amassed assets worth approximately 100 billion won, reigniting public interest in his wealth. With a strong track record in both television and film, he commands some of the highest appearance fees in the industry. Notably, he earned 200 million won per episode for tvN’s It’s Okay to Not Be Okay, and later received an impressive 500 million won per episode for Coupang Play’s One Day.
Kim Soo-hyun is also earning a significant income through advertising. In South Korea, his modeling fees exceed 1 billion won, while in China, he reportedly earned over 2 billion won for a one-year endorsement deal. Over the past decade, he is believed to have appeared in around 120 advertisements. Factoring in these deals, his total earnings are estimated to be approximately 110 billion won. He currently resides in the high-end apartment complex 'Galleria Foret' in Seongsu-dong, Seongdong-gu, Seoul, where property prices range from 7.2 billion to 11 billion won, and the monthly rent is said to be around 1.8 billion won. News of his wealth has sparked a range of reactions from netizens, with comments such as, “His life is just like a drama character,” and “With fees that high, will we get to see him in more shows?” Meanwhile, Queen of Tears has seen tremendous success both in Korea and abroad, drawing strong viewership ratings from the start. Thanks to this drama, Kim Soo-hyun has once again cemented his status as a leading Hallyu star.
Actor Choi Min-sik
Choi Min-sik, who began his career on the theater stage, has won over audiences with his intense and passionate performances. He gained widespread acclaim for his powerful role in the film Shiri, and later earned critical praise and multiple film awards for his work in Failan. His starring role in the epic historical film Roaring Currents drew an astonishing 17.61 million viewers, making it the highest-grossing movie in South Korean history. The film's massive success generated substantial profits for the production company, and the actor bonuses were equally impressive. In addition to their standard fees, Choi Min-sik and co-star Ryu Seung-ryong reportedly received bonuses of at least 400 million won each.
Including the incentives for the supporting cast, total actor bonuses were estimated to reach nearly 5 billion won. Yoon In-ho, head of CJ E&M’s film division, remarked that the profits would be fairly distributed and would significantly contribute to the future growth of the Korean film industry. Choi Min-sik continues to be highly respected for his exceptional acting, and there is much anticipation for his upcoming projects.
Broadcaster Pyo Ji-hoon (P.O.)
Block B’s rapper P.O has won the public’s affection with his boyish charm and energetic persona. He made his debut in 2011 with the group’s single album Do You Wanna B?, quickly gaining popularity as the group’s playful youngest member. In 2017, he expanded his career into variety shows, earning recognition as a rising entertainment star. His notable variety show appearances include New Journey to the West, Great Escape, and Amazing Saturday, while his acting credits include roles in dramas like Boyfriend, Hotel Del Luna, and Mouse.
In addition to his entertainment work, P.O’s affluent family background has also drawn attention. His father, Pyo Jin-woong, operates Korea’s first downtown duty-free store, which reportedly generates annual sales of around $200 million. P.O is even said to have received a car from Company B as a high school graduation gift. However, on a broadcast, he addressed the rumors of being from a chaebol family, stating that such claims were “a bit exaggerated.” Those close to him acknowledge he was raised in a wealthy household, but agree that while the reports may be slightly overstated, they’re not entirely inaccurate.
Singer Min Kyung Hoon
Singer Min Kyung Hoon has become a trending topic after announcing the opening of his campsite on JTBC’s Knowing Brothers. According to Long Play Music, his agency, Min Kyung Hoon spent nearly two years preparing the campsite, which is located in Yangpyeong. The site gained additional attention when it was featured on Kim Sook’s YouTube channel, Kim Sook TV, and has proven to be so popular that reservations are already fully booked through March. A particular scene showing Min Kyung Hoon personally tidying up the campsite attracted viewers, highlighting his dedication—he even remarked, “When I don’t have performances, I’m almost always at the campsite.”
Min Kyung Hoon initially rose to fame as the lead vocalist of the hit rock band Buzz. Before disbanding, the band reportedly earned nearly 300 billion won over a span of three years, with the profits being fairly shared among the members. Today, Min Kyung Hoon continues to be active on television and has firmly established himself as a beloved entertainer. He’s especially known for his quirky, unpredictable personality on Knowing Brothers, which has endeared him even more to fans.
Broadcaster Kim Young-cheol
Comedian and YouTuber Kim Young-chul is actively engaging audiences through two YouTube channels: Kim Young-chul’s Knowing English and Kim Young-chul’s Too Much TV. He initially rose to fame in 1998 with a segment on KBS’s Current Affairs Touch Comedy File and gained further recognition in 1999 for his impersonation of Bae Jeong-sook, wife of former Unification Minister Kang In-duk, during the luxury clothing lobby case hearings. Today, he continues to enjoy consistent popularity through regular appearances on SBS PowerFM’s Kim Young-chul’s Power FM and JTBC’s Knowing Bros.
In terms of real estate, Kim Young-chul made headlines for purchasing a unit in the upscale Cheongdam Hyundai 2nd Apartment via auction in 2013. Located in Cheongdam-dong—one of South Korea’s most affluent neighborhoods—the apartment is currently valued at around 1.6 billion won. Recently, he garnered attention online after sharing a photo with global soccer icon David Beckham. Before posting, Kim humorously asked staff if it was okay to upload the photo to Instagram, to which Beckham gave a positive response. Kim ended the moment with his trademark wit, joking, “Next time we meet, I’ll sing the Spice Girls’ ‘Wannabe’ for David Beckham.” The image, featuring Beckham’s signature stylish smile, quickly drew public interest.
Broadcaster Lee Sang-min
Broadcaster Lee Sang-min is reported to have earned over 18 billion won while paying off his substantial debt of 7 billion won. According to YouTuber Ahn Jin-yong, who shared the information in a recent video, Lee Sang-min has accumulated a total of 18.615 billion won in appearance fees over the past 17 years. Ahn explained that Lee Sang-min fell into 6.95 billion won in debt following a business failure in 2005, and didn’t return to the entertainment industry right away. His comeback began with God of Music in 2012, and since then, he has maintained a busy schedule, often appearing on more than eight shows per week.
Ahn also noted that Lee’s per-episode fee has steadily grown and is currently estimated at over 5 million won. Based on this rate, his total earnings over the years add up to roughly 18.615 billion won. However, because this figure doesn’t account for taxes or revenue sharing with his agency, his actual take-home earnings are expected to be lower. Still, he is believed to have supplemented his income through rerun royalties, advertising work, and appearances on home shopping programs. Formerly a member of the co-ed group Roo’Ra, Lee Sang-min remains active across various popular variety shows, earning widespread public affection and support for his resilience and continued presence in the entertainment scene.
Broadcaster Lee Soo-geun
MC Seo Jang-hoon recently brought up the topic of virtual assets with comedian Lee Soo-geun, asking, “I heard you invested in crypto—how’s that going?” Lee Soo-geun candidly replied, “I’m down 92%.” This sparked a flurry of online reactions, with netizens commenting, “Even with that kind of loss, isn’t Lee Soo-geun still wealthy?” and “Didn’t someone say his assets are around 30 billion won?”
In response to similar rumors, Lee Soo-geun had previously addressed the speculation during a broadcast in October of last year. He said, “About 10 years ago, an article came out claiming I’d made 30 billion won. After that, I was bombarded with phone calls—it was complete chaos.” He added that the claim was so exaggerated, he jokingly asked his father, “Should I show you my bankbook?” to prove it false.
Lee Soo-geun, who debuted in 2003 through the 18th KBS special recruitment, has remained a popular figure in the comedy and MC scene. He is currently enjoying a career resurgence with major roles in shows like New Journey to the West and Knowing Brothers. His per-episode fee is reportedly around 10 million won. Beyond broadcasting, he has also ventured into several business areas, including flower delivery and a designated driving service, further diversifying his income streams.
Actor Gong Yoo
Actor Gong Yoo, who recently impressed viewers with his performance in Netflix’s global sensation Squid Game, gave fans a glimpse into his current life by sharing a photo of himself dining at a London restaurant on social media. Though the post came without a caption, it marked his first update in about a month, and fans enthusiastically responded with excitement and supportive comments.
Meanwhile, Gong Yoo is reportedly considering a role in the upcoming Netflix original series Trunk. Since his debut in the 2001 drama School 4, he has enjoyed consistent popularity. His breakout role came in 2007 with Coffee Prince, where he played Choi Han-gyeol, and he has continued to receive acclaim for his acting in films such as Finding Mr. Destiny, Silenced, The Suspect, and the 2016 box office hit Train to Busan.
Before Train to Busan, Gong Yoo’s movie appearance fee was estimated at around 400 million won, and after the film’s success, that figure rose to approximately 700 million won. He has also earned a significant amount through commercial endorsements, with both domestic and international ad revenue estimated at around 60 billion won. Leveraging this success, Gong Yoo made notable real estate investments, including the purchase of two high-end villas in the Beotigogae area of Sindang-dong, Seoul, back in 2016.
Broadcaster Seo Jang-hoon
Seo Jang-hoon, a former star basketball player turned popular broadcaster, recently addressed the persistent rumor that he owns property worth 2 trillion won. Speaking on the YouTube channel Salty Brother Shin Dong-yup, he clarified, “My assets aren’t nearly that high,” and added, “Only about 30 people in Korea have that kind of wealth, and I’m definitely not one of them.” He expressed frustration over the false claims, saying, “These rumors are causing real problems—I’ve been getting calls from all over the country asking for money.” Jokingly, he added, “Please send your letters to Shin Dong-yup or Kang Ho-dong instead,” referencing fellow entertainers who have made light of his wealth on TV, particularly the infamous joke about “Seo Jang-hoon’s 2 trillion won building.”
Seo emphasized his personal philosophy, stating, “You don’t need to be extremely wealthy to live a good life.” Once known as the "national treasure center" in Korean basketball, he began his sports career in 1993 and retired in 2008. Since then, he has successfully transitioned into broadcasting, becoming a familiar face on various programs. He reportedly earns around 5 million won per episode and has made savvy financial moves, including building investments. Notably, in 2019, he acquired an additional property in Hongdae worth 14 billion won, further cementing his reputation as a financially successful entertainer.
Actress Gong Hyo-jin
Actress Gong Hyo-jin recently gave fans a rare glimpse into her home and revealed that she also owns a separate residence in the United States. Appearing on the YouTube channel Kim Na-young’s nofilterTV, Gong shared that this was the first time she had ever shown her home publicly, explaining that she had previously found it difficult to do so, especially before getting married. She mentioned that her current home was transformed by her friends from the place she once lived in alone. However, she noted that her actual “new” home is now in the U.S.
Gong Hyo-jin tied the knot with singer Kevin Oh in New York in October 2022. Afterward, Kevin Oh voluntarily enlisted in the Korean military. Gong Hyo-jin remains one of Korea’s most beloved actresses, known for her solid performances across a wide range of roles, especially in romantic comedies.
Beyond her acting career, Gong Hyo-jin has also been successful in building wealth through real estate investments. In 2013, she bought a building for 3.7 billion won and sold it in 2017 for 6.1 billion won, earning a substantial profit. She also purchased a building in Mapo-gu, a thriving commercial area, for 6.3 billion won. After redevelopment, that property's value has reportedly risen to around 13.5 billion won, further demonstrating her savvy as an investor.
Actress Kim Hee-sun
The production team behind MBC’s upcoming Friday-Saturday drama Our Home recently unveiled striking character posters featuring Kim Hee-sun, Lee Hye-young, Kim Nam-hee, and Yeon-woo. Each poster reveals a duality in the characters, showcasing contrasting expressions and hidden emotions beneath their outward appearances. Additionally, still cuts of Kim Hee-sun as Seo Hye-seung in the Netflix series The Bride of Black were released, drawing attention to her bold transformation.
In The Bride of Black, Kim Hee-sun takes on the role of a woman who dives into a world driven by revenge and desire. Set within an elite matchmaking agency that values conditions over love, the drama explores scandal, ambition, and betrayal in high society. Her character abandons an ordinary life to pursue vengeance, offering a powerful narrative arc. Director Kim Jung-min, who helms the project, expressed high expectations for Kim Hee-sun’s ability to portray a side of herself that audiences have not yet seen—and the stills suggest a significant shift in her usual image.
Kim Hee-sun rose to stardom in the 1990s as a pop culture icon and one of Korea’s most admired actresses, even becoming the youngest recipient of a Grand Prize in Acting. Beyond her acting career, she remains widely respected for her character, beauty, and principled decisions—such as entrusting her earnings to her parents. She continues to be deeply loved by the public and is admired both for her talent and personal values.
Singer Yoon Jong-shin
Yoon Jong-shin is a versatile figure in the entertainment world, known for his work as a musician, broadcaster, and producer. After enrolling in Yonsei University’s Department of Korean Language and Literature, he joined the music club People Who Create Sound, where he deepened his passion for music. He began his music career in 1990 as a guest vocalist for the project group 015B, even before making his official debut. The following year, he launched his solo career and has since released 11 full-length albums, along with numerous other projects, earning recognition as one of South Korea’s leading singer-songwriters.
After completing his military service in late 1998, he returned with his 7th album in 1999 and expanded his career into acting, making an appearance in the popular MBC sitcom Nonstop 4. Over the years, Yoon has worn many hats—singer-songwriter, lyricist, radio host, TV MC, film actor, and even music director for films.
In terms of assets, Yoon Jong-shin purchased a two-story building in Yongsan-gu in 2015 for 1.5 billion won, which he uses as a studio. He also owns a luxury residence in Pyeongchang-dong, estimated at 3 billion won. Altogether, his real estate holdings are valued at around 5 billion won. In addition to these investments, his annual earnings from music copyrights are reportedly close to 1 billion won. Currently, he serves as the head producer of Mystic Entertainment, continuing to influence the industry through both business and creative endeavors.
Singer Lee Yoon Sang
Lee Yoon-sang, known professionally as Yoon Sang, has earned recognition not only as a prominent figure in Korea’s music industry but also as the father of Entone, a member of SM Entertainment’s rookie boy group, Riize. Widely regarded as one of the most notable celebrity fathers in the country, Yoon Sang has built a multifaceted career as a singer, composer, producer, and university professor.
He first gained popularity in the 1990s as a ballad singer, winning over female fans with his emotive vocals and romantic melodies. As the 2000s unfolded, Yoon Sang expanded into diverse musical styles and established himself as a key figure in the evolution of Korean pop music. In addition to his solo work, he became a prolific producer and composer. He notably signed with SM Entertainment in the early 2000s and contributed to the albums of top artists like BoA, TVXQ, CSJH, and S.E.S.
In 2010, he co-composed the hit track “Unreversible” for Ga In of Brown Eyed Girls, which further solidified his reputation. His influence and earnings as a songwriter were highlighted in 2014, when he was ranked third on tvN’s List of Names for highest copyright income among singer-songwriters. He also appeared on tvN’s Home Cooking Master Baek, showing his versatility as a broadcaster. Thanks to a long career filled with hit songs, Yoon Sang's accumulated copyright earnings are estimated to be in the hundreds of billions of won, underscoring his lasting impact on the Korean music industry.
Announcer Anna Kyung
JTBC announcer Anna Kyung joined the network as part of its second class of announcers on March 1, 2014. She successfully secured the position through intense competition, with a reported selection rate of 2,000:1. Just two months after joining, she became the anchor for JTBC's morning news program. Over the years, she has appeared in various segments, including Sports News on JTBC Newsroom during weekdays and on weekend news briefs.
As of March 2022, Anna Kyung marked over six years as a news anchor, making her the longest-serving female anchor in JTBC’s newsroom history. In April 2016, she took on the role of weekday anchor for JTBC Newsroom, co-hosting alongside Son Seok-hee, the network’s former president and renowned journalist.
While she keeps much of her personal life private, Anna Kyung has garnered attention for her polished appearance and confident on-screen presence. Her marriage has also drawn public interest—her husband is a lawyer, and it’s known that the couple had a decade-long relationship that began during their law school years and continued through their bar exam success.
Broadcaster Ahn Jung-hwan
Former soccer star and current broadcaster Ahn Jung-hwan recently shared a story from his past that has caught public attention. Appearing on Channel A’s variety show Family Beyond the Line, Ahn recalled his early years as a professional player and his tendency to spend extravagantly. When MC Song Jin-woo brought up rumors about Ahn blowing his salary on luxury goods, Ahn admitted, “I used to show up to the training center in my tracksuit, but when I saw the other players wearing designer brands, I didn’t want to feel out of place, so I splurged a little.” He added humorously, “I was worried there wouldn’t be any Koreans around, so I took it upon myself to represent.”
He also revealed that he once received a contract offer from a Japanese club offering over 3 billion won annually, but turned it down in favor of a move to Europe, where he joined a team offering just 800 million won a year—choosing the opportunity to play in a European league over a higher paycheck.
Ahn Jung-hwan gained widespread admiration for his skills on the field and continues to enjoy popularity as a television personality. His current broadcast appearance fee is reportedly around 8 million won per episode. He is also known to reside in a luxury villa located in Nonhyeon-dong, Gangnam-gu, further drawing attention from fans and netizens alike.
Actor Ahn Sung-ki
Ahn Sung-ki, often referred to as a legendary figure in Korean cinema, began his acting career in 1957 with the film Twilight Train. Over the decades, he has become one of South Korea's most respected actors, earning the prestigious "Triple Crown" by winning Best Actor at the country’s three major film awards: the Blue Dragon Film Awards, Baeksang Arts Awards, and Grand Bell Awards.
Beyond acting, Ahn has made notable contributions as a public figure. In 1991, he was appointed a UNICEF goodwill ambassador, and a public service advertisement featuring him was even broadcast on inbound flights to South Korea, underscoring his positive influence. Despite his age, Ahn Sung-ki continues to command top-tier fees in the advertising industry. As of 2011, his modeling fee was reported to be around 500 million won, and he has maintained a long-standing partnership with Dongsuh Foods since 1983—an exceptional feat in the world of commercial endorsements.
In addition to his enduring star power, Ahn Sung-ki has drawn attention for his real estate holdings. He resides in Hannam The Hill, one of the most luxurious apartment complexes in Korea, known for its consistently high market value. His unit, measuring approximately 332.13㎡ in total supply area (about 100 pyeong) and 244.75㎡ in exclusive use area (roughly 74 pyeong), was purchased in March 2016 for 7.6 billion won. The apartment has since remained among the top 10 most expensive in Korea, highlighting Ahn's impressive real estate portfolio alongside his celebrated career.
Announcer Kim Min-ji
The latest update on former SBS announcer Kim Min-ji and her husband, retired soccer star Park Ji-sung, has been drawing interest. Kim Min-ji recently shared a video on her YouTube channel, Kim Min-ji's Dumplings, featuring a family visit to NASA's Jet Propulsion Laboratory (JPL) in Los Angeles, where her brother-in-law works. The couple chose to spend their winter vacation in LA, and Kim Min-ji organized a special family tour of NASA alongside her sister’s family.
In the video, she humorously introduced her brother-in-law, describing him as a "selfish genius" for working at NASA, and praised his dedication and sense of mission toward the planet. Kim Min-ji, who became widely known after her relationship with Park Ji-sung was made public, stepped away from her announcer career following their marriage. She now shares glimpses of her life in London—where the couple resides—through her YouTube channel.
Kim Min-ji also comes from a highly accomplished family: her father is a judge at the Seoul Central District Court, and her mother is a professor at Suwon University's College of Fine Arts. The couple continues to draw public interest not only for their high-profile backgrounds but also for their personal and family-oriented content.
Broadcaster Kim Hee-chul
On a recent episode of the SBS variety show My Little Old Boy, a hilarious twist unfolded when Choi Jin-hyuk, Heo Kyung-hwan, Tak Jae-hoon, and Kim Jong-kook arrived at what they believed was Kim Hee-chul's wedding. The four were visibly confused upon seeing Kim Hee-chul’s photo at the venue, especially since the groom was nowhere in sight. Suspicion grew as they questioned whether it was a legitimate wedding.
The moment of confusion peaked when Kim Hee-chul suddenly appeared in a striking red suit and began walking down the aisle. Tak Jae-hoon couldn't help but exclaim, "Are you crazy?" as the spectacle unfolded. Hee-chul then thanked them sincerely for attending his “wedding” before dramatically introducing his bride—only to announce, “This is Kim Hee-chul’s bride. Hello, it’s me,” sparking laughter and mock outrage from the guests.
Kim Hee-chul, known for his quick wit and playful antics, remains a prominent figure in Korean entertainment. He is a regular cast member on four variety shows and also operates a successful YouTube channel. His appearance fee reportedly ranges from 8 to 10 million won per episode, contributing to an estimated annual income of around 2 billion won. Currently, he resides in Treema Zero, a luxury residential complex in Seongsu-dong, reflecting his continued success in the industry.
Actress Kim Ji-won
Actress Kim Ji-won is set to hold her very first fan meeting since her debut, drawing both excitement and mixed reactions from fans. While many are thrilled about the announcement, some have expressed surprise at the event’s modest scale. This contrasts sharply with her Queen of Tears co-star Kim Soo-hyun, who is embarking on a major Asia tour that includes a two-day fan event at Yokohama Pia Arena MM—a venue with a 12,000-person capacity, roughly 30 times larger than Kim Ji-won’s venue.
One online commenter criticized the choice of a smaller hall, suggesting she should have chosen a theme that reflects her current popularity. However, others came to her defense, pointing out that the intimate setting is likely more in line with Kim Ji-won’s reserved personality. Supportive fans also commented, “I’m just happy she’s finally holding a fan meeting.”
Kim Ji-won has gained widespread acclaim for her role in tvN’s Queen of Tears, which achieved the highest viewership in the network’s history. To celebrate the drama’s success and mark 14 years since her debut, Kim is hosting her first solo fan meeting titled BE MY ONE, reflecting the warm and personal nature of the event.
Throughout her career, she has delivered standout performances in dramas like The Heirs, Descendants of the Sun, Fight for My Way, Arthdal Chronicles, My Liberation Journal, and Queen of Tears. Known for her talent and generosity, Kim Ji-won also donated 20 million won to support COVID-19 relief efforts. Her upcoming fan meeting is expected to be a heartfelt gathering, offering fans a meaningful chance to connect with the actress.
YouTuber Tzuyang
YouTuber Tzuyang recently appeared on KBS 1TV’s Morning Plaza – Tuesday Invitation Seat, where he shared the story behind how he began his career. He revealed that he started creating content during his college years out of financial hardship, saying, “I didn’t even have enough money for meals, so people around me suggested I try mukbang. I began with small goals, just hoping to earn 10,000 won a day.”
Today, Tzuyang runs a global YouTube channel with 8.33 million subscribers and enjoys a steady income. Despite starting with humble expectations, he has gained immense support and affection from viewers, and he strives to produce meaningful and engaging content. His success in the mukbang scene has led to earnings that reportedly surpass the annual salary of former baseball player Kim Byung-hyun.
Tzuyang’s continued presence on shows like The Boss’s Ears Are Donkey Ears is drawing even more attention, with many curious to see how his inspiring journey will unfold.
Broadcaster Song Eun-i
Comedian Song Eun-i, who has been a beloved figure in Korean entertainment for over three decades, has successfully expanded her career beyond performing. Now widely recognized as a top female MC, she has also taken on the roles of content producer and businesswoman. Song Eun-i launched her producing career with the podcast Secret Guarantee and currently serves as CEO of Media Lab Seesaw, the company behind Celeb Five and Yoo Jae-hwan. Reflecting on her hectic schedule, she shared, “Twenty-four hours a day just aren’t enough.”
On a recent broadcast, Song Eun-i opened up about her personal assets, revealing that she owns an apartment in Gangnam slated for redevelopment and is currently collecting monthly rent from it. She also owns a second apartment in Ilsan, some land in Eumseong, and a second home in Paju. She mentioned her Paju property while enjoying a hangover soup mukbang after attempting to watch the New Year’s sunrise at Simhaksan Mountain—though she arrived later than planned.
She clarified that her Paju house is more like a "second room" rather than a fully separate residence. Last year, Song Eun-i also showcased a building in Sangam-dong on her YouTube channel VIVO TV, which she purchased to serve as the new office for her company, VIVO. In the video, she was seen touring the property and discussing its use as a workspace for her growing media ventures. Her transition into entrepreneurship and content production continues to draw admiration from fans and peers alike.
Broadcaster Shin Dong-yup
The recent TV commercial for Yuhan Corporation’s general health supplement Lalaola, starring Shin Dong-yup, has been drawing significant public attention. The ad puts a humorous twist on Hyun Sook’s hit song Dancing Tambourine, featuring energetic scenes of people revitalized after taking high-dose arginine Lalaola, all led by Shin Dong-yup’s signature "Ola dance."
Known for his sharp wit and humor that playfully pushes boundaries, Shin Dong-yup has long been regarded as one of Korea’s most beloved MCs. His rise to fame was solidified after winning the Grand Prize at the 2002 KBS Entertainment Awards. Today, he continues to entertain audiences through a number of hit shows, including TV Animal Farm, The Ugly Duckling, and Along with the Gods.
His high demand in the entertainment industry is reflected in his appearance fee, reportedly around 20 million won per episode. With numerous regular program slots, his annual income is estimated to be approximately 7.2 billion won. Beyond broadcasting, Shin Dong-yup has also invested in real estate, owning buildings in both Seogyo-dong and Cheongdam-dong in Mapo-gu, collectively valued at over 35 billion won. His enduring popularity and financial success are further underscored by his lively performance in the Lalaola campaign.
Broadcaster Kim Sook
Kim Sook is a comedian active in various areas such as comedy and MCing, and she is one of the few comedians who won the grand prize at the 2020 KBS Entertainment Awards. She debuted in 1995 through the 12th KBS open recruitment and initially had little recognition, but gained fame through KBS Gag Concert’s ‘Slap Girl.’ Her career took a big leap when she became popular with JTBC’s ‘With You,’ co-hosting alongside broadcaster Yoon Jung-soo since 2015. Today, Kim Sook is regarded as one of Korea’s leading female MCs, playing a central role in numerous entertainment shows.
Her per-appearance fee is estimated around 10 million won, and she actively works across broadcasting, commercials, and events. Recently, on her YouTube channel ‘Kim Sook TV,’ she shared a video titled “Cam-Friend Kim Sook’s Grand Dream! A NEW Sanctuary to Realize Backyard Camping Revealed.” In it, she introduced her yard camping setup, describing it as “a quiet country house.” She explained, “I haven’t bought a house, but I lived here once before moving to a country house. If bugs become too much or it gets difficult, I’ll give up this place and head straight back to an apartment. But if country living suits me, I think I’ll build a house somewhere around here that fits me well.”
Broadcaster Jeon Hyun-moo
An analysis of celebrities who appeared most frequently on TV programs last year has been released. According to Good Data Corporation, announcer-turned-broadcaster Jeon Hyun-moo led the list with appearances in 21 shows. Following him were Jang Do-yeon and Boom, then Kim Sung-joo and Park Na-rae. Other active celebrities included Kim Gu-ra, Moon Se-yoon, and Kim Sook. Notably, regular cast members in their 40s and 50s made up the largest group, accounting for about 42.7% of all appearances.
While Good Data Corporation proposed several reasons for this trend, it acknowledged that the exact cause remains unclear. Meanwhile, Jeon Hyun-moo, now a freelancer, commands a high appearance fee, with an estimated annual income of 3 to 4 billion won. He currently resides in Seoul Forest Prugio. When he first began freelancing, his fee was roughly 2 million won per appearance, but this has since quadrupled as his popularity grew. Additionally, he owns several luxury cars and continues to invest in real estate, fueling expectations for his future endeavors.
Actress Choi Hwa-jeong
South Korean actress Choi Hwa-jung began her career in 1979 as a public talent on TBC. While she has gained recognition for her acting through numerous roles, she has also diversified her career into cooking, lifestyle shows, and radio DJing. Recently, she has been hosting a program called ‘Choi Hwa-jung SHOW’ on a home shopping channel. Her strong theatrical skills earned her the Dong-A Theater Award for Best Actress in 1993. Notably, she received acclaim for her performances in all three runs of the play ‘Taming Rita’ (1991, 1994, and 2008).
Beyond acting, Choi Hwa-jung is well-known for her culinary talents, having showcased her skills on various cooking shows and published two cookbooks. Her expertise also led to appearances in food and lifestyle commercials. She currently lives in a luxury villa in Yongsan-gu, whose elegant, newly renovated interior gained attention on TV. The villa’s market value is estimated between 2.5 and 3 billion won.
Broadcaster Hong Jin-kyung
Hong Jin-kyung is known as a versatile figure in the entertainment world, working across various areas. She began her career by winning the 'Best Pose Award' at the 1993 SBS Super Model Contest and started as a model before quickly moving into comedy, where she rose to fame. She became popular through appearances on shows like 'Infinite Challenge,' 'Mari and Tell,' and 'Unnie's Slam Dunk,' maintaining her active presence even after overcoming illness. Additionally, she has found success in multiple fields, earning income through YouTube and her own business ventures.
In 2021, Hong Jin-kyung launched a YouTube channel called 'Study King and Genius Hong Jin-kyung,' which quickly gained traction. By effectively leveraging the platform’s algorithm, her subscriber count soared past 1 million. Beyond her online success, she has also made a name for herself as a businesswoman. Her kimchi venture, started in 2003 with just 3 million won in capital, grew remarkably to achieve 30 billion won in sales, becoming a major hit on home shopping channels. Hong Jin-kyung continues to impress, showcasing her exceptional skills not only in entertainment but also in entrepreneurship.
Broadcaster Lee Kyung-kyu
Lee Kyung-kyu began his career as a comedian after debuting in 1981 through the first MBC Radio Gag Contest. Over a span of more than 40 years, he has earned deep respect from younger entertainers and widespread affection from the public, solidifying his status as a godfather of the entertainment industry. He is known for his involvement in iconic programs such as 'Sunday Sunday Night', 'The Record of the Radio Wave', 'The Great Challenge', 'Qualifications of a Man', 'Healing Camp, Aren't You Happy', 'Please Take Care of My Dad', 'Bungeoppang', 'Martian Virus', and 'The Fisherman in the City.'
With his ever-evolving spirit and keen sense of trends, Lee Kyung-kyu remains a prominent national MC. He has won eight Broadcast Entertainment Awards and is one of only three entertainers to achieve the Triple Crown of Entertainment Awards across Korea's three major broadcasting companies. His appearance fee is estimated between 10 million and 15 million won, with an annual income around 2 to 2.5 billion won.
Broadcaster Hyunyoung
Hyunyoung rose to fame in the mid to late 2000s, captivating audiences with her distinctive high-pitched, slightly nasal voice, striking figure, and charming looks. Her career took off in the late 1990s after she won the SBS Supermodel Selection Contest. During her peak years, she hosted SBS’s 'Section TV Entertainment News' for about four to five years and expanded her presence across entertainment programs, films, dramas, and the music industry. She also became a familiar face in commercials, gaining traction in the advertising world.
In the spring of 2012, she married a man four years her senior who worked in finance, and the couple went on to start a family. She gave birth to her daughter, Choi Da-eun, on August 16, 2012, and later to her son, Choi Tae-hyuk, on December 10, 2017. Hyunyoung, who holds her family close to heart, gave viewers a glimpse into her life by appearing on 'Mom's Person' and showcasing her home—a remodeled, older luxury villa in Cheongdam-dong, which she reportedly bought for around 1.5 billion won. The property spans roughly 68 pyeong.
Beyond entertainment, Hyunyoung has earned the nickname “queen of financial investment” through her ventures in real estate, operating her own online shopping mall, authoring books on financial strategies, and investing in stocks.
Singer Sung Si-kyung
Singer Sung Si-kyung recently wrapped up his 'Chukga' concert with great success, despite the downpour that accompanied the event. On the 7th, he shared a photo from the venue on Instagram along with the message, "Thank you, I was happy." The open-air theater at Yonsei University in Seoul was packed with fans who braved the weather to enjoy his heartfelt performance and responded with enthusiastic cheers.
Sung Si-kyung also teased upcoming content on his YouTube channel, 'Eat It', revealing that Cho-a would be featured in the next episode. He posted a photo of the two together during filming. The concert ran for three days, from the 4th to the 6th of the month, with the performances on the 5th and 6th continuing despite the heavy rain. On Instagram, he admitted, "I really hate getting rained on, but canceling wasn’t an option, so I made the decision after a lot of thought." He advised fans to come only if they were comfortable doing so and to dress warmly and prepare for wet weather, assuring them that refunds would be given to those who chose not to attend. "Let’s meet again on a clear day," he wrote.
Known for his smooth and tender vocals, Sung Si-kyung is a leading ballad artist with numerous hits to his name. His appearances on variety shows have added a playful twist to his image, earning him the nickname "lust ballader." He remains active across multiple platforms. While details about his finances are not publicly disclosed, it is known that he resides in Acro River Park, a high-end apartment complex in Banpo-dong valued at approximately 4 billion won.
Broadcaster Kang Ho-dong
Broadcaster Kang Ho-dong recently kicked off the new season of Comedy TV's I'm Here to Fight Money 2 with a successful first episode. This season features a showdown between the top three contestants from the previous season and six new professional mukbangers in a flavorful 3:3 face-off. The show airs every Tuesday at 8 PM.
Kang Ho-dong, known for his fierce determination since his early days, remains one of the most popular figures in South Korea. He made history as the first entertainer to win the Grand Prize in the TV category at the Baeksang Arts Awards and uniquely claimed top honors at all three major terrestrial broadcasting networks. Having entered the wrestling scene at 14, he fulfilled his dream by winning consecutive championships from 1989 to 1992, later transitioning into the entertainment world in 1993.
Currently, he appears in a range of hit shows, including Let's Eat Dinner Together, Knowing Brothers, and New Journey to the West. Widely regarded as a legend in both traditional sports and the entertainment industry, Kang Ho-dong continues to thrive. As of 2022, his per-episode appearance fee is estimated at 15 to 18 million won, and he remains beloved by the public as a national MC.
Broadcaster Kim Shin-young
Kim Shin-young, a former comedian, has won widespread affection thanks to her versatility and sharp comedic instincts. She made her debut in 2003 through the SBS Gag Contest and quickly connected with audiences by portraying a wide range of characters, often using improvised, slice-of-life humor. Her characters—ranging from a quirky middle-aged woman to a bathhouse lady, a dancing ajumma, and even a Jeolla-do man—resonated with viewers of all ages.
In 2018, Kim ventured into the music scene as part of Celeb Five, a four-member girl group composed of female comedians. The group gained buzz for their nostalgic concept, drawing inspiration from Japan’s bubble era with retro makeup, fashion, and their signature barefoot dance routines. Their special stage performance on Show Champion, where Kim Shin-young also served as MC, brought them even more attention. They officially released a song and music video that received positive feedback.
Although details about Kim Shin-young’s personal assets or earnings haven’t been disclosed, she is believed to maintain a steady income through her diverse engagements in entertainment.
Singer Akdong Musician
Akdong Musician is set to celebrate their 10th anniversary with a special concert event. YG Entertainment recently announced via the duo’s official social media that they will hold the 2024 Akdong Musician 10th Anniversary Concert, titled Love Message Video [10VE] MESSAGE VIDEO. The event is scheduled to take place on the 15th and 16th of next month at KSPO DOME in Olympic Park, located in Bangi-dong, Seoul.
Reflecting on the milestone, Akdong Musician shared, “Ten years feels incredibly meaningful and special to us.” They added, “There are surprising elements in this concert that fans have never experienced at an AKMU show before, so we think you can look forward to it.” As part of their 10th anniversary celebrations, the duo also revealed the name of their official fandom, AKKADEMY, and have been actively engaging with fans through various promotions.
The sibling duo, who first gained recognition in 2012 by sharing original compositions and cover songs online, has continued to carve out their own niche in the music world with a unique style spanning multiple genres. Lee Chan-hyuk, who oversees their music production, recently made headlines after purchasing a multi-billion-won building in Hongdae.
With this anniversary concert marking a major milestone, excitement is high for what’s next in Akdong Musician’s journey.
Actor Joo Ji-hoon
The drama Dominant Species is a suspense-filled thriller set in 2025, during the rise of lab-grown meat technology. It follows the story of Yoon Ja-yu, the CEO of BF Biotechnology, and Woo Chae-woon, a former military officer turned bodyguard, as they delve into a series of mysterious deaths and unsettling events. The series is available every Wednesday on Disney+.
Joo Ji-hoon stars as the male lead in Dominant Species. He began his career as a model but gained widespread recognition through the hit drama Palace, which marked the start of his acting journey. Over the years, he has built a strong reputation for his solid performances across both films and television, particularly in notable works like Asura, the Along with the Gods series, and Kingdom. Joo Ji-hoon has earned acclaim not only in South Korea but also from international audiences, and his total earnings—including income from commercials, dramas, and films—are estimated to be around 15 billion won.
Actor Lee Jung-jae
Actor Lee Jung-jae has recently gained attention as a major investor in the KOSDAQ market, becoming the largest shareholder in both Ramon Rain and Wider Planet. With significant valuation gains amounting to hundreds of billions of won from his stake in Wider Planet, Lee plans to create a value chain focused on film and drama production and distribution. Ramon Rain has hit the upper price limit for two consecutive days, and its stock surged after announcing it would secure operating capital through a third-party paid-in capital increase.
Following his global breakout through the Netflix hit Squid Game, Lee Jung-jae achieved international stardom, winning the Best Actor Award and earning recognition worldwide. His acting fees are reported to range between 800 million and 1 billion won per film, and he has reportedly earned over 20 billion won just from commercial endorsements.
Throughout his two-decade-long career, Lee has consistently received prestigious awards and maintained his status as a leading star. He also holds substantial real estate assets, including co-ownership of a building in Cheongdam-dong with fellow actor Jung Woo-sung. The property was acquired for about 33 billion won, with Lee’s share estimated at roughly 10.7 billion won.
Singer Kim Jong-wan
Kim Jong-wan is the lead vocalist and singer-songwriter of the rock band NELL. In the band, he mainly handles vocals and guitar, but depending on the track, he also performs on the keyboard. He is responsible for writing and composing all of NELL's songs, and his distinct vocal tone, lyrical depth, and composition style have also led him to write songs for other artists and participate in various collaborations.
In addition to his musical activities, Kim Jong-wan gained attention when he served as a judge on the audition show Great Birth Season 2. He also made a notable appearance on Infinite Challenge in December 2016 as part of the “Great Legacy Project,” joining as an acquaintance of Zico. Though it was his first time on a variety show, his performance was well received and quickly became a trending topic, placing first and second on real-time search rankings.
Earlier in his career, Kim appeared on tvN’s Baek Ji-yeon’s People Inside, where he surprised audiences by revealing that he holds copyrights for over 100 songs—a testament to his prolific work as a songwriter.
Actor Lee Jong-suk
Lee Jong-suk and singer IU have recently captured public attention as a new celebrity couple. Lee Jong-suk sparked curiosity during his Daesang acceptance speech at the 2022 MBC Drama Awards, where he hinted at a significant person in his life who had helped him stay positive after completing his military service. Not long after, it was revealed that the person he referred to was IU, leading to a wave of congratulations from fans and the public.
Hi-Zium Studio, Lee Jong-suk’s agency, confirmed the relationship, stating, “Lee Jong-suk and IU have recently transitioned from being close colleagues to a romantic relationship. We ask for your continued support for their beautiful journey together.” IU’s agency, Edam Entertainment, echoed the sentiment, confirming that the two, who had long been friends, had recently become a couple.
Lee Jong-suk, a prominent Hallyu star with a strong following across Asia, began his career as a model in 2005 and was the youngest male model to appear in the Seoul Collection. He later transitioned into acting and gained widespread popularity, particularly for his role as Ahn Jong-suk in High Kick! Revenge of the Short Legs.
In addition to his entertainment career, Lee is known for his investments in real estate. He purchased and renovated a two-story building in Garosu-gil, Sinsa-dong, Seoul for around 3.9 billion won, where he now operates a café. He also owns a high-end villa in UN Village, Hannam-dong, and recently made headlines for acquiring another luxury property worth 5 billion won.
Actor Bae Yong-joon
Bae Yong-joon holds the distinction of being the first Korean entertainment star featured in textbooks in both Taiwan and Japan, and he enjoyed immense popularity throughout the Chinese-speaking world. Although he has largely stepped back from the spotlight, he remains active behind the scenes in the entertainment industry. During his career, Bae was widely credited with helping to ignite the Korean Wave through his success in several hit dramas.
Facing hardship in his youth due to his father’s business failure, Bae gave up on college entrance exams and began working as a staff member at a film company. By chance, he started acting on a movie set and gradually rose to fame with roles in dramas like The Sunny Side of Youth, Barefoot Youth, and Hotelier. His massive popularity surged with the 2002 drama Winter Sonata, which earned him the affectionate nickname “Yonsama,” and generated profits of around 30 billion won.
In 2007, Bae commanded an appearance fee of roughly 250 million won per episode for the drama The Legend, totaling about 6 billion won for the full 24-episode series. He also enjoyed great financial success with the film Outing, which brought in 23.8 billion won in profit within a year. Beyond acting, Bae Yong-joon ventured into the entertainment business and reportedly held stocks valued at 44.2 billion won in 2019.
Actress Jang Na-ra
Jang Na-ra portrayed Seo Jae-won in My Happy End, delivering a compelling and realistic depiction of a patient struggling with severe bipolar disorder and multiple mental illnesses, which deeply engaged viewers. Her performance stood out for its powerful balance of sympathy and pity, capturing the complex charisma of a woman who killed her husband.
Since debuting in 2001, Jang Na-ra has excelled both as a singer and actress, breaking new ground with numerous achievements. Early in her career, she won the Rookie of the Year award at the Grand Prize in Music and Drama Awards, and in 2002, starred in a terrestrial drama that achieved ratings exceeding 40%. She also gained recognition as a variety show MC, earning an award at the Grand Prize in Entertainment, and became highly sought after in the advertising world, commanding top modeling fees.
Jang Na-ra spent much of her career in China, where she built a strong fanbase through popular dramas and commercials. Her total charitable donations are reported to have surpassed 13 billion won. Recently, she returned to Korea, enjoying a renewed wave of success with popular dramas like Confession Couple and The Last Empress, and continues to be admired for her timeless beauty and acting talent.
Actress Shin Min-a
Actors Kim Woo-bin and Shin Min-a, who have been together for 10 years, continue to display their strong affection, drawing significant public interest. Shin Min-a, in particular, is well-known as a former magazine model, commercial star, and actress admired for her petite face, well-defined features, excellent proportions, and versatile charm. She began her modeling career in 1998 and made her acting debut in the 2003 drama Hit.
Shin Min-a gained widespread recognition for her role as a gumiho in the 2010 drama My Girlfriend is a Gumiho, where her stunning beauty and star presence earned her much love from viewers. She has since starred in popular romantic comedies like My Love, My Bride, Oh My Venus, and The Sea Village Cha Cha Cha, further boosting her popularity.
In addition to her entertainment career, Shin Min-a has attracted attention for her real estate investments. She purchased a charming building in Yongsan-gu, Seoul, originally approved for use in 1932, with the ownership transferred to her in 2018. The property is valued at nearly 6 billion won, and she reportedly owns around 10 billion won worth of real estate, including apartments.
Shin Min-a is also active in philanthropy, having donated approximately 1.4 billion won over the past eight years. She currently supports the charitable organization Fruit of Love and continues her ongoing volunteer work.
Actor Jang Dong-gun
Actor Jang Dong-gun is widely regarded as one of South Korea’s most handsome actors, cherished by fans for both his talent and charisma. He began his career after successfully passing the 21st MBC open recruitment as a commercial model, gaining fame through popular youth dramas like Our Heaven and The Last Match. Notably, Jang Dong-gun, alongside actor Lee Jung-jae, is one of the few to have won the Blue Dragon Film Awards’ Best New Actor, Best Supporting Actor, and Best Leading Actor honors.
In 2010, he married actress Ko So-young, and the couple has a son and a daughter. Together, they possess significant wealth, including multiple real estate holdings. Their portfolio includes a building valued at 13 billion won in Hannam-dong, another worth 15 billion won in Cheongdam-dong, and a villa in Gapyeong, Gyeonggi-do, estimated at 2.4 billion won. Their total assets are believed to exceed 60 billion won.
Additionally, in 2017, Jang Dong-gun and Ko So-young purchased the 83-pyeong penthouse at The Penthouse Cheongdam, known as one of South Korea’s priciest apartments. The top-floor unit sold for around 20 billion won, where the couple currently resides.
Actress Lee Young-ae
Lee Young-ae, widely recognized as one of Korea’s most iconic and beautiful actresses, recently portrayed Cha Se-eum in the tvN weekend drama Maestra. Following that role, she has chosen to return to historical dramas, taking on a new project titled Dae Jang Geum, which is expected to air early next year.
Since her debut, Lee Young-ae has been among the highest-paid actresses in Korea and rose to fame as the “oxygen-like woman” in Mamonde cosmetic commercials. She garnered international attention in 2003 with her starring role as Seo Jang-geum in the historical drama Dae Jang Geum, which became a major hit and a cornerstone of the Korean Wave, further cementing her reputation as a national beauty.
In recent years, she has continued to showcase her talent in dramas like JTBC’s Gugyeongi and Saimdang, Light’s Diary. Notably, Gugyeongi developed a strong fanbase and maintained high rankings on Netflix, despite having modest domestic viewership ratings.
Lee Young-ae also drew media attention when she held a private wedding ceremony in Hawaii in 2009. Her husband, Jeong Ho-young, was introduced as a Korean-American businessman reportedly 20 years her senior, with an estimated fortune of around 2 trillion won.
Actress Jeon Ji-hyun
Jun Ji-hyun began her career in 1997 as a cover model for the teen magazine Ecole, and within just a year, she was acting alongside some of the era's biggest stars. Her breakout came with the iconic film My Sassy Girl, which catapulted her to instant fame and cemented her status as a top-tier actress. Later, her role in The Thieves attracted an impressive 12.98 million viewers, becoming a major milestone in Korean cinema. She further solidified her status with Assassination, where her performance as Ahn Ok-yoon earned her the title of "10 million actress."
Often likened to a "moving company" for the sheer weight of her assets, Jun Ji-hyun has consistently maintained high commercial value since her rise to stardom. Her acting fees reportedly range from 100 to 150 million won per episode in dramas, while her commercial endorsement fees exceed 1 billion won per ad. Many of her endorsement deals are long-term, as brands often see a dramatic increase in sales after working with her.
A significant portion of Jun Ji-hyun’s wealth lies in real estate. She owns premium properties in areas like Ichon-dong, Nonhyeon-dong, and Samseong-dong, with the total value of her holdings estimated at over 100 billion won. As real estate prices continue to climb, the value of her assets is expected to increase even further.
Broadcaster Lee Young-ja
Comedian and broadcaster Lee Young-ja’s wealth has recently come into the spotlight, drawing attention for its impressive scale. She is regarded as one of the most prominent figures in Korean comedy, alongside veterans like Kim Mi-hwa, Lee Kyung-sil, Park Mi-sun, and Kim Sook. In recent years, she has gained widespread popularity for her food-related content, especially through the widely recognized segment Lee Myung-ja’s Good Restaurants, where she shares trusted dining recommendations.
Lee Young-ja reportedly commands an appearance fee ranging between 10 million and 15 million won. She currently resides in Hannam The Hill, a luxury apartment complex in Yongsan-gu, Seoul, which she purchased for approximately 12.7 billion won in 2016. The property's value has since risen to around 23 billion won.
While the exact details of her total assets are not publicly disclosed, it is believed that Lee, who has remained active in the industry for over 30 years, has built up substantial savings through her long-running career as a comedian and host. However, it is also known that she has taken on the burden of repaying her family’s debt, a fact that has resonated with many and drawn admiration for her sense of responsibility.
Actress Park Shin Hye
Actress Park Shin-hye, who enjoys widespread popularity both in Korea and abroad, made her debut in the entertainment industry in 2003 through Lee Seung-hwan’s music video Flower. She quickly began building her acting career, starting with the drama Stairway to Heaven, and has since successfully transitioned into adult roles, proving her versatility and talent across various projects. Notably, she became the first Korean actress to embark on an Asian tour, earning acclaim through hit dramas such as You're Beautiful, Flower Boy Next Door, The Heirs, and Pinocchio.
Widely recognized as a "donation angel," Park Shin-hye is praised for her ongoing charitable work and volunteer efforts. She recently made her return to television after a three-year hiatus, during which she got married and became a mother. Reflecting on her return, she shared that she felt nervous on set since it marked her first project after both marriage and childbirth, but gradually found her footing as filming progressed—demonstrating the same professionalism she has shown since her days as a child actor.
Park Shin-hye married fellow actor Choi Tae-joon in January 2022 and welcomed their son in May of the same year. She selected Doctor Slump as her comeback project, marking her return to the small screen after Sisyphus: The Myth aired in 2021. Her commitment to philanthropy has remained strong throughout the years. She has contributed to relief efforts for victims of the 2019 Gangwon wildfires and the 2020 floods, and even while pregnant, she donated 50 million won to support those affected by wildfires in Uljin and Samcheok, gaining praise for her compassion and generosity.
Actor Lee Min-ho
Hallyu star Lee Min-ho has earned immense popularity across Asia, firmly establishing himself as a leading actor in the Korean entertainment industry. He began his career as a child actor and rose to fame in 2009 with his iconic role as Gu Jun-pyo in Boys Over Flowers. Following that breakout performance, he starred in a string of successful dramas including The Heirs, Legend of the Blue Sea, and The King: Eternal Monarch, further solidifying his status as a top-tier Hallyu star.
Known for his striking looks—especially his prominent double eyelids—and strong screen presence, Lee Min-ho is often praised as one of the most handsome actors in the industry. He is also well regarded for his sincere personality and good character. According to an audit report of his agency, Starhouse Entertainment, Lee Min-ho’s drama-related earnings were estimated at around 10 billion won, drawing significant attention.
Beyond acting, Lee Min-ho has proven to be savvy in real estate, having purchased a luxury villa, Lafolium, in Nonhyeon-dong for approximately 3 billion won in 2013. He is also deeply involved in charitable efforts. Since 2009, he has been working with UNICEF and is a member of the UNICEF Honors Club. He has contributed through various channels, including clothing charity auctions.
In 2016, he donated 50 million won to the Holt Children’s Welfare Association, and in 2017, he gave 25 million won to UNICEF. During the COVID-19 pandemic in 2020, he donated a total of 300 million won to eight different organizations. Additionally, he contributed 50 million won to Good Neighbors, an international humanitarian organization, continuing his consistent efforts to support those in need.
Actress Kim Tae-hee
Kim Tae-hee, a beloved actress both in Korea and abroad, began her entertainment career in 2000 as a model for the "White" commercial. Widely known as Korea’s “CF Queen,” she gained immense popularity through numerous high-profile advertising campaigns. While she initially faced criticism regarding her acting abilities, she has since earned praise for her performances in dramas like Iris, Jang Ok-jung Lives in Love, Yong Pal, and Hi Bye, Mama, showing significant growth and range as an actress.
Kim Tae-hee and her husband, singer-actor Rain, are also well known for their impressive real estate portfolio. On a recent episode of KBS 2TV’s Year-Round Live, the couple was ranked number one among celebrity real estate moguls. Kim Tae-hee alone is reported to own property assets worth approximately 81.4 billion won, including a home in Irvine, near Los Angeles in the United States.
She is also set to appear in the upcoming film Butterfly, which is being produced by and stars Korean-American actor Daniel Dae Kim. While the specifics of her role have not yet been disclosed, her agency confirmed that Kim Tae-hee will showcase her English-language acting skills, drawing on her fluency in English to take on this international project.